A technological franchise model in Egypt

When opening a business, franchises offer certain advantages over opening a hub on your own. These advantages facilitate the return on investment, although your dedication and ability to manage the business are also fundamental factors. 

• Risk reduction with a franchise model. The subject of risk interests anyone who wants to make an investment: nobody wants to lose money. Although starting a business always has a certain level of risk, with a franchise you can minimize it because the franchising company gives you business knowledge (know-how) based on their experience. With Jeff for example, you have access to the Jeff Academy, which is a training platform in the operation and management of our business models with which franchisees can acquire all the necessary knowledge.

• Cost reduction and opening times. Franchises work with already defined business models. This means that, when opening your business, you will save the time you would spend creating an initial business plan, conducting market research, preparing a feasibility plan, preparing a marketing plan etc. This saves time and money. Franchises with low initial investment also offer help when accessing an already adapted premises with everything necessary to operate. 
• Constant training and advice. In addition, it has a constant support of high-level agents who can advise you to continue making profits and solve any problems you may have. In Jeff's case, this advice begins even before the opening to, for example, choosing the right place in an ideal location that will help the business have more customers. All this support will be complemented by training programs.

As we mentioned at the beginning, a franchise doesn’t have to be profitable by default. At Jeff, we offer our partners many tools for their business to obtain good results — we will talk about them in the next question — but it’s still very important that the entrepreneur manages the business correctly. Luckily, we at Jeff train you in the administration and operations of the premises and we provide you with technological tools so that you can make the best decisions based on data.

As we explained in the previous question, a franchise model can facilitate return on investment compared to starting a business from scratch. But this is not the only advantage! These are four other points in favor of starting with a franchising brand.

Brand recognition

The franchises have a nationally or internationally recognized brand name, depending on their geographic expansion. Your potential customers already know the business and, therefore, it’s easier to start generating income from the beginning. With this you save the transition from being an unknown brand to obtaining some visibility, in addition to the investment in marketing that this implies. 

At Jeff, for example, we take care of working on the global brand positioning so that it’s easier for our partners to attract customers from the hyperlocal marketing actions they carry out.

Know-how

This is the fundamental knowledge of the sector to manage a profitable franchise, in addition to the experiences and techniques accumulated by the company. This “know-how” is developed by the brand from its trajectory in the market and is adapted to try to guarantee its success.

Support and solidity

The franchising brand acquires a commitment to support and train partners so that they can make their franchise profitable. This support is usually carried out by specialized agents who provide personalized support to partners. In Jeff's case, we offer our partners support before, during and after the opening. 

In addition, the partner benefits from resources of a large company that could not be accessed individually, such as custom management software, proven marketing and advertising strategies, an engineering team with constant R&D.

Operations manual

The operations manual is the document where all the necessary guidelines are collected so that the franchisee can carry out the business without the need to resort to creating a strategic plan. This document has everything necessary to provide the partner with a viable business model and is detailed, structured in each of the parts of the company's value chain. 

What exactly can be found in this manual? It will depend on the franchising brand, although it may include detailed information on the following points: 

• Business logistics
• Marketing Strategy
• Assembly and design of the premises
• Service or product processes
• Accounting
• Hiring personnel and training

Of these points, the ending is particularly important. This training is what ensures that the business model is carried out according to the methods necessary for it to function successfully. 

Are you looking for profitable franchises? We have developed a unique value proposition where technology connects the offline and online worlds and transforms your business into a modern, successful investment. We provide our partners with a series of tools to make their franchise profitable through our Business in a Box, a solution system where you can find everything you need to run your business and achieve your goals. This is what it includes!

Technology

Innovation is in our DNA and is part of the essence of our businesses. That is why technological tools are part of the day-to-day life of our partners: 

• Tools with which they can attract customers and gain visibility, such as the Jeff website and the Jeff App. 
• Tools to manage the business and make the best decisions, such as the Jeff Suite. 
• Tools to digitally manage what happens in the offline world, such as the Jeff Drivers app and the Jeff Tablet. 

Ecosystem

With Jeff you are part of something bigger, of our ecosystem of day-to-day services designed for our customers to live The Good Good Life. This ecosystem is made up of our four business models - which we will tell you about in the following frequently asked questions. All these services share the same target audience and, therefore, it is easier to get customers through cross-selling.

Specialist support 

We offer specialized advice and constant support through our team of agents. As Jeff's Partner, you will have a Partner Success Manager to analyze and improve the operation and management of your business; a Partner Support Agent who will give you immediate and daily support through chat, email or telephone; and our Operation Managers, who review and control the operational metrics, productivity and quality of your Jeff hub. In addition, we also have our Jeff Academy e-learning platform, which facilitates online training to learn everything about how to run a Jeff hub.

Brand and promotion 

When you open your business with Jeff, you do so with a consolidated brand with a presence in 40 countries and more than 2,400 hubs sold. We provide tools to make the most of this advantage, such as guides on how to achieve a strategic design of your hub; a sales code to learn how to give the best shopping experience; or a manual with all the information about the materials you need to pack the products. 

Smart investment

Each of our franchises has proven know-how, an optimized value proposition, a very clear identity and a differential offer.

Do you want more information about our Business in a Box? Fill in our form to get the dossier and we will propose to have a meeting to resolve any questions.

At Jeff we have two franchise models based on our vision of promoting the good life. They are services that cover day-to-day needs, with a value proposition based on technology and user experience. This is our ecosystem!

If you want to know the availability of each of these models in Egypt, please contact us. 

Mr Jeff, your laundry home delivered

We have managed to revolutionize a sector as traditional and unoriginal as laundry. With Mr Jeff, users can order through the Jeff App and have their clothes ready in 48 hours. In addition, users can sign up for one of our subscription plans, which improves order recurrence. These centers can offer laundry, dry cleaning and ironing services.

Want to know more about Mr Jeff? Continue reading about our laundry franchise.

Fit Jeff, the boutique fitness center

Our aim is to be the biggest fitness club in the world! For this we have created a business model that offers an incredible experience in a social and fun environment, very different from traditional gyms. 

Fit Jeff offers the most demanded activities worldwide (yoga, HIIT, functional training) in a standardized way. Users can book their class comfortably through the Jeff App to organize their time as they prefer.

Want to know more about Fit Jeff? SContinue reading about our gym franchise.

As we have explained before, opening a franchise in Egypt can have a lower cost than starting a business from scratch. With this business model, you reduce the time and effort necessary to start up the premises; you also reduce certain initial risks, since you will be with an experienced brand. 

When opening a hub, entrepreneurs assume costs related to the store adaptation or the joining fee to the franchising brand. With Jeff, opening a franchise in Egypt is an initial investment starting at 499 000 EGP.

Although when opening a business on your own you don’t have to pay a joining fee, the opening period is longer. This means that it will take longer to start trading and therefore, it will take longer for you to start generating income. On the other hand, when setting up the premises, with a franchise it will be easier for you to be clear about what equipment you need and you can even access a network of suppliers to get it. 

We also want to emphasize that you won’t need to invest in the design of the space since it’s already predefined. For example, at Jeff we put at your disposal the designs you need to create vinyl and posters; and we also train you on how to use these elements to create a shopping experience that translates into sales.

Starting a business from scratch can seem like a daunting process, but you will see it differently if you break the process down into small steps to move forward. We at Jeff divide this process into 7 steps. 

• Fill in our form. We will ask you for some information which will be helpful for us to get to know you better. Our commercial department will then contact you to get more details and answer any questions you may have at this initial stage.

• Advice. If you’re still interested after having your questions answered, we will continue! In the second meeting, you will receive personalized advice. We will explain in detail our business model and the details of the specialty with which you want to franchise. 

• Zone selection. We will show you which areas are available and you can choose the one that best suits you. We make sure that Jeff franchises are sufficiently far apart enough so that there is no competition within the same region. 

• Sign contract and check details. You have all the questions about the project answered and have accredited the financial resources to face it, let's sign! We also take care of checking all the data. 

• Training. Before taking charge of your own business, you will have to pass the training, that is, the training process where you will acquire all the knowledge of the sector. A Jeff expert will guide you through this process and will give you access to our Jeff Academy online platform where you will have all the necessary knowledge to manage your franchise. 

• Premises adaptation. This step happens in parallel with the training. We begin with the premises adaptation and decoration. Our team will follow up on the entire process. 
• Opening! When the work is finished and approved, your hub will be ready to operate. With Jeff, you will have the necessary tools to promote your new business and attract your first customers. 

We are ready to accompany you through this process. Are you ready to take the first step? Fill in the form.